Re-branding

IT'S INTERESTING that the latest addition to the High Street should have such a quaint old fashioned name.

IT'S INTERESTING that the latest addition to the High Street should have such a quaint old fashioned name.

Perhaps other retailers will consider re-branding in an effort to tempt back shoppers in a recession.

Here are a few possibilities which I think have a nice ring to them...Edna Wilkinson, Bessy Boots, Jemima Sainsbury, Wilhemina Morrison, Winifred Harriet Smith, Hilda Hinds, Hermione Samuel (Gerald Ratner might think that a bit crap though!), Peggy Peacocks, Bet Freda...or maybe that last one should that be Betty Fred?

GARY WILLIAMS


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Clarkson Avenue, Milton

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