New Bristol Airport and VisitBritain partnership to promote the region overseas - starting in France
PUBLISHED: 18:00 30 September 2017
It is hoped more people from abroad could holiday in the South West thanks to Bristol Airport and VisitBritain.
The tourism agency and the airport have agreed a three-year partnership to promote the South West to overseas visitors.
They will share a fund which will focus on marketing the region to French visitors and increasing the number of flights from France in the first year.
The airport’s business development director Nigel Scott said: “We aim to spread the word to potential international visitors about the wonderful part of the world on our doorstep.”
The airport is the sole entry point to the region from more than 60 European countries and Mr Scott said: “Visitors flying directly into the South West stay in the region for longer and spend more than those who arrive through other gateways, which is good news for tourist attractions, hotels, restaurants and other businesses.”