Cheeky billboard to be removed

PUBLISHED: 08:00 13 January 2010 | UPDATED: 11:34 25 May 2010

A TONGUE in cheek billboard notice is to be removed following complaints.

A TONGUE in cheek billboard notice is to be removed following complaints.

A happy birthday message was the subject of the huge hoarding along the A38 in Highbridge, put up in December.

The Mercury understands the message was intended for a well-known local livestock owner, Arthur Duckett who recently celebrated his 80th birthday.

Sedgemoor District Council said the reason behind the removal is not the content but due to the high number of billboards in the area.

A Sedgemoor District Council spokesman said: "Following complaints about the number of hoardings, it was agreed that action should be taken to discontinue the use of those which are not attached to large commercial buildings or within industrial areas.

"Many in Highbridge are owned by large commercial companies and are clearly identified as being owned by those companies.

"This was not the case of the two hoardings adjacent to the Highbridge Hotel."

When the family notice appeared on the hoarding, a vigilant planning enforcement officer telephoned Mr Duckett in an attempt to find out who owned it.

But it later emerged that Mr Duckett was not the owner of the billboard and that a letter asking for formal information has been sent to the rightful owners in order to start proceedings to get it removed.

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