International film crews set for Somerset village

PUBLISHED: 10:00 19 September 2012

Archant

A SOMERSET village will be filmed and broadcast across America as part of an advertising campaign from an international corporation.

Cheddar will play host to film crews shooting an advert for the world-famous cheese of the same name on Wednesday.

Crews from Smuggler Films of London, on behalf of food giant Kraft Foods, will shoot the advert which will be used as part of a campaign to be broadcast across the US.

They will be based in the Cliff Street car park.

Sedgemoor District Council’s property manager Tim Mander said: “It is great news that Cheddar, being the home of the world’s most famous cheese, will receive some International recognition in an advert that won’t just be confined to filming the Gorge. “As a local council Sedgemoor is gaining a reputation for putting itself out to assist TV film and production companies which not only helps promote the area both nationally and internationally but also contributes to the council’s coffers”.

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