‘Man cave’ for hospice shop
PUBLISHED: 14:00 14 October 2015
A WESTON Hospicecare shop has been refitted with an area specifically designed to take the stress out of shopping for male customers.
The charity’s shop in Weston-super-Mare High Street was given a makeover to include a designated ‘man cave’ area, where husbands, fathers and friends can shop for men’s clothing and other items.
Weston Hospicecare’s director of retail, Gemma Turner, said the hospice’s staff came up with the idea after receiving comments from male customers who felt they did not have enough choice.
Gemma said: “We had a lot of feedback from male shoppers who said we did not cater for them very well.
“So we got thinking and thought we could create a men’s department.
“We have moved the women’s section downstairs and set up the ‘man cave’ area. It has clothing including suits, jackets and shirts.
“There is also a range of audio and media equipment and a stereo, where men can listen to CDs with headphones before they buy anything.”
According to Gemma, the man cave idea has been met with excellent feedback since it opened last week.
She said: “We have had some great feedback and the men feel we have really listened to what they have said.
“They love having a department all of their own.”
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